Jaguar Land Rover and Nvidia try to invade Tesla’s lane
Means and purposes of the partnership between Jaguar Land Rover and Nvidia. All the details
Very expensive cars, but also very smart and fun too. They will be the ones that will come out of the workshops of the luxury car manufacturer Jaguar Land Rover following – as announced by the car manufacturer – the partnership with Nvidia, the Silicon Valley giant, until now active in the video games, artificial intelligence and chip and software sectors. high power used in servers. According to what was written by the news agency Energia Oltre , the agreement will allow Nvidia to provide the British brand with the technology for the software, or the brain of the car, starting from 2025.
THE PARTIES ALREADY HAVE COLLABORATIONS IN THE FIELD OF SMART CARS
We are not witnessing the debut of the Americans in the automotive sector: the innovative company from Santa Clara, led by Jen-Hsun Huang , has recently signed similar agreements with some Chinese brands in the sector. Even for Jaguar Land Rover this is not the first mix of cars and artificial intelligence. The automaker has a previous agreement with Alphabet Inc's (Google) Waymo unit to implement autonomous driving technology, but it has been limited to the Jaguar I-PACE electric SUV only. The Nvidia alliance, on the other hand, is set to cover all Jaguar and Land Rover models that will be launched from 2025.
HOW EVER JAGUAR LAND ROVER TAKEN NVIDIA ON BOARD
“Now – backed by the multi-year agreement – we can accelerate our onboard software,” said Francois Dossa , executive director for strategy at JLR, commenting on the new joint venture. Nvidia technology will act as the brain and nervous system of Jaguar Land Rover vehicles, said Danny Shapiro , vice president of Nvidia, who just days ago announced that he had abandoned the acquisition of the British chipmaker Arm , owned by SoftBank.
The companies involved have not disclosed the financial terms of their agreement, while it is clear that Jaguar Land Rover Automotive Plc intends to leverage the know-how of the Silicon Valley software house to develop high-end EV cars that are also intelligent and , since Nvidia comes from the world of video games and AI, even fun. In short, the joint venture looks like a gauntlet launched in the direction of Elon Musk 's Tesla Inc, whose cars occupy the same range.
HOW SMART WILL NVIDIA BRAIN CARS BE?
Jaguar Land Rover intends to develop, through its partnership with Silicon Valley giant Nvidia, vehicles that can drive alone under certain conditions, park autonomously and provide drivers with software entertainment. The new Jaguars will be upgradeable, just as Tesla vehicles are today. The automaker said it will also use Nvidia technology for simulations to train autonomous vehicles. How will Elon Musk replicate?
This is a machine translation from Italian language of a post published on Start Magazine at the URL https://www.startmag.it/smartcity/jaguar-land-rover-e-nvidia-provano-a-invadere-la-corsia-di-tesla/ on Thu, 17 Feb 2022 11:11:48 +0000.