What will Stellantis and Foxconn’s Mobile Drive do against Apple and Google?
The newco Mobile Drive of Stellantis and Foxconn will compete with industry giants, including Google and Apple. All the details
Mobile Drive, the joint venture born from the collaboration between Stellantis and Foxconn, which aims at the rapid development of connectivity functions and services for the automotive sector, will not have an easy life despite the giants behind it. The industry is saturated with competitors, equally large and recognized as Harman International Industries.
The newco represents another important step for Foxconn in the auto sector. All the details.
THE JOINT VENTURE
Let's start from the facts, Stellantis and Foxconn (Hon Hai Precision Industry) have signeda non-bindingmemorandum of understanding in recent days to give life to the joint venture Mobile Drive, based in the Netherlands. The newco will deal with the development of digital technologies for the car: it will propose infotainment programs, telematics and the development of cloud service platforms through software innovations that should include applications based on artificial intelligence, 5G communication, and more.
COMPETITORS OF MOBILE DRIVE
The new company of Stellantis and Foxconn will compete with currents such as Harman International Industries , of the Samsung group; but also Apple, which developed the CarPlay software, and Google which developed Android Auto. Even Volkswagen and Renault, writes Il Sole 24 Ore, are pushing hard on software: the French car manufacturer wants to establish the megahub Software République.
SOFTWARE AS IMPORTANT AS IT IS DESIGN
Software that “counts today as much as design and is a strategic element. Stellantis wants a leading role with Mobile Drive, a company that will enable the rapid development of connectivity features and services that represent the next evolution in our industry, just as it has been with electrification technology, "said Carlos Tavares, CEO by Stellantis.
FOXCONN: ANOTHER STEP IN AUTOMOTIVE
The creation of the new company represents a further step for Foxconn in the automotive sector, in which it is strongly interested. In fact, last year, the multinational manufacturer of electrical and electronic components recently announced the creation of an “open source” platform for connected electricity, a market with great potential.
This is a machine translation from Italian language of a post published on Start Magazine at the URL https://www.startmag.it/smartcity/che-cosa-fara-mobile-drive-di-stellantis-e-foxconn-contro-apple-e-google/ on Mon, 28 Jun 2021 06:39:47 +0000.