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Why many Apple loyalists are returning the Vision Pro

Why many Apple loyalists are returning the Vision Pro

There are many reasons why Apple Vision Pro returns are flocking. Furthermore, not all defects can be remedied with a software patch. And there are already those who are talking about a new version within 18 months

Now, among the numerous uncertainties that crowd the heads of those who would like to buy the Apple Vision Pro but cannot do so lightly (not everyone is able to shell out the 3,500 dollars needed to take home the latest addition to Cupertino without batting an eye), there is also the indiscretion according to which a new model, also revised on the basis of the criticisms made by the first users who rushed to grab the one on the market, could arrive within the next 18 months.

WHY THE APPLE VISION PRO IS RETURNED

There are quite a few criticisms that have fallen on Apple and perhaps Tim Cook expected it a little, given that the Vision Pro, although technologically advanced, is certainly not free from defects. And in addition to the criticisms of the US company, several thousand return requests were also delivered at the end of the 14 days allowed for the trial.

All you have to do is take a look at social media to see what went wrong. Or rather, what didn't go down at all with those who now want to return their Apple Vision Pro to the company. Several users have complained of headaches, motion sickness, eye strain and excessive weight of the headset which weighs mainly on the front part, forcing the user to continuously tense the neck muscles to try to maintain a straight posture.

However, we need to be careful: Apple Vision Pro seems to have become the favorite target of many Influencers – or self-styled ones – and, given that the related hashtag has been trending in the last few hours, the criticism could be motivated by the intention of exploiting the long wave of online conversations on the Cupertino viewer to get some publicity.

WHAT YOU DON'T LIKE ABOUT APPLE VISION PRO

However, many criticisms seem concrete and concern the main defects also found during the review . Many journalists who had the opportunity to try it had found it to be excessively heavy and a less than excellent fit. “Too uncomfortable to wear and it's a strain on my eyes – the content of a complaint from a user who nevertheless recognizes the value of the device: It's clearly the future. It works like magic. But the physical compromises aren't worth it to me right now. I'll be back for the next one, assuming they fix these comfort issues."

For its part, Apple does not officially respond. Indeed, it emphasizes the fact that a couple of weeks after its arrival on the US market, there are over 1000 native apps for Apple's new augmented reality viewer, the Vision Pro. The numbers were made official on Greg Joswiak , the head of marketing of the Cupertino company. As if to say that the device has already managed to revitalize a sector, that of viewers, which until now was marginal in the entertainment or technology industry.

DOES APPLE ALREADY HAVE A NEW VERSION IN MIND?

What is certain is that Apple is not taking the criticism lightly: this can be understood, reports the sector press, from the high number of questions that Apple Store employees ask users when returning the product regarding this which did not make their experience pleasant. After all, those who rushed on day one to purchase the Apple Vision Pro without thinking about it are certainly part of that hard core of loyalists that Cupertino doesn't want to play with.

WHO TO PLEASE AND WHO TO DISSATISFY?

Feral Mark Gurman, Bloomberg journalist, according to which at present Apple's headset represents "more of a preview of the future than the future itself", defining it "essentially a prototype" that users must also "pay for the privilege of testing it" .

In this regard he also claims that a second model could arrive within the next 18 months: a decision which, if on the one hand, would demonstrate Apple's attention towards the audience that complained, could on the other hand enrage those who bought it and didn't return it.


This is a machine translation from Italian language of a post published on Start Magazine at the URL https://www.startmag.it/innovazione/perche-molti-fedelissimi-di-apple-stanno-restituendo-il-vision-pro/ on Wed, 21 Feb 2024 06:35:12 +0000.